Information Architecture

The science of organizing and structuring content and data into a comprehensive whole. ie: make it make sense.

Lo-fi wireframing for an Organic Orchard

Picture paradise and you are probably thinking of someplace just like Cummins Nursery. This organic orchard and self-described “u-pick paradise” is a well established destination IRL as well as online. At the farmstand you can buy veggies, fruits, and flowers all grown on their acres of fertile land. And online you can buy saplings for …

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Database Schematics vs. Wireframes

Wireframes are at the heart of the no-handoff process. A functional wireframe is built at the earliest possible moment, usually after just one discovery meeting. Its how we assess sitemap and navigation, forms, representative page content, and interactive elements in their natural habitat. But for sites with complex relational databases you also need a database …

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